18A – Create a Customer Avatar

My customers hobbies include painting, studying and reading. My customers are students who are eager to learn and always go to class. They tend to drivel car such as a Honda, a Nissan, or a Toyota; they don't drive upper class cars. The color of their cars are silver, white, or black. My customers watch documentaries and law and order. They do not have children they are college students and some of them may be adopted. Their favorite books are harry potter and the twilight series. Their favorite politicians range from Bernie Sanders to trump to Hillary Clinton. They range from 17-22 and they do not feel old.



I have in common with the customer avatar that we are both students at the University of Florida, we both own cars on campus, and we both take classes at the business school. I think this is a coincidence because the parking garage is located  in Gainesville and there is a big university here their is a discount for students.

Comments

  1. UnknownOctober 27, 2017 at 6:28 PM

    Hi Natalie,
    I can see how you relate to the avatar as parking is an everyday struggle. The details that are described sounds like an everyday college student driving the popular colors of silver, black, and white. The hobbies of painting and reading sounds accurate, but I am not sure how popular studying is for a hobby. Great job on creating the avatars and making them appear like a young college student.

    ReplyDelete
  2. UnknownOctober 28, 2017 at 7:49 PM

    Hey Natalie,
    Your customer explanation sounds exactly like everyone who needs a parking space in Gainesville. I would add that a lot of your customers drive scooters as well. Will your parking garage accommodate the students with scooters?

    I fall into every category you described except for the type and color of my car. I drive a Mazda Tribute and it is a greenish color. You were spot-on about the types and colors of cars that students drive, though. My car normally stands out in a sea of black and silver Toyota Corollas or Honda Accords.

    ReplyDelete
  3. Marshall_SlagleOctober 29, 2017 at 3:06 PM

    Natalie,
    Your "Customer Avatar" encompasses the vast majority of individuals, who would need a parking location within Gainesville. The typical college student lacks the availability of parking. your idea will allow people to retain their vehicle within Gainesville, without charging extensively. I found that developing this avatar has helped me develop a clearer plan for my idea. Overall, your idea is progressing nicely.

    ReplyDelete

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